Sauce, barbecue, BULL'S-EYE, original
Whole food · Soups, Sauces, and Gravies
Photo: Wikipedia
Bull's-Eye Original Barbecue Sauce is a thick, glossy, and pourable condiment with a deep reddish-brown hue. Its taste profile is a classic balance of sweet and tangy, with a pronounced tomato base, a hint of smokiness, and a smooth, clingy texture. Nutritionally, it is a high-energy, carbohydrate-dense sauce, with nearly 40g of carbs and over 35g of sugar per 100g, making it a significant source of added sugars.
Calorie split: 2% protein · 94% carbs · 4% fat
↓ Full nutrition💚 Why it's loved
People love it for its quintessential, crowd-pleasing barbecue flavor that instantly evokes summer cookouts and comfort food. Its versatility is key—it's a reliable go-to for everything from glazing ribs to dipping fries, making meal preparation easy and flavorful.
⚠️ Watch-outs & how to enjoy it better
The very high sugar content can lead to rapid blood-sugar spikes, which is a concern for individuals managing diabetes or those monitoring sugar intake. To counteract this, use it sparingly as a glaze or dip rather than a drenching sauce, and always pair it with a substantial source of protein and healthy fat (like grilled chicken or pork) to slow sugar absorption. Check labels for sodium content, as many barbecue sauces are high in salt.
Key benefits
- Provides quick energy from carbohydrates.
- Enhances the palatability of lean proteins like chicken or turkey.
- Offers a convenient way to add complex flavor to simple dishes.
- Contains a small amount of dietary fiber.
- Low in fat and cholesterol.
🍽️ Popular dishes
🌍 Where it's eaten
💡 Did you know?
The iconic squeeze bottle for Bull's-Eye sauce was a key innovation, allowing for easy, mess-free application and the signature 'zig-zag' drizzle that became a visual staple at backyard barbecues.
Full nutrition (USDA data · scales with serving)
| Water | 55.3 g |
| Energy | 170 kcal |
| Energy | 709 kj |
| Protein | 0.91 g |
| Total lipid (fat) | 0.67 g |
| Ash | 3.2 g |
| Carbohydrate, by difference | 40.0 g |
| Fiber, total dietary | 1.0 g |
| Total Sugars | 35.3 g |
| Sucrose | 24.7 g |
| Glucose | 5.2 g |
| Fructose | 5.4 g |
| Lactose | 0.00 g |
| Maltose | 0.00 g |
| Galactose | 0.00 g |
| Starch | 0.07 g |
| Calcium, Ca | 43.0 mg |
| Iron, Fe | 0.69 mg |
| Magnesium, Mg | 16.0 mg |
| Phosphorus, P | 22.0 mg |
| Potassium, K | 263 mg |
| Sodium, Na | 1012 mg |
| Zinc, Zn | 0.17 mg |
| Copper, Cu | 0.09 mg |
| Manganese, Mn | 0.14 mg |
| Vitamin C, total ascorbic acid | 0.30 mg |
| Thiamin | 0.03 mg |
| Riboflavin | 0.06 mg |
| Niacin | 0.64 mg |
| Pantothenic acid | 0.20 mg |
| Vitamin B-6 | 0.09 mg |
| Vitamin A, RAE | 16.0 ug |
| Carotene, beta | 190 ug |
| Carotene, alpha | 0.00 ug |
| Cryptoxanthin, beta | 5.0 ug |
| Vitamin A, IU | 320 iu |
| Lycopene | 4573 ug |
| Lutein + zeaxanthin | 100 ug |
| Vitamin E (alpha-tocopherol) | 0.91 mg |
| Tocopherol, beta | 0.04 mg |
| Tocopherol, gamma | 0.30 mg |
| Tocopherol, delta | 0.04 mg |
| Tocotrienol, alpha | 0.01 mg |
| Tocotrienol, beta | 0.00 mg |
| Tocotrienol, gamma | 0.00 mg |
| Tocotrienol, delta | 0.00 mg |
Fat & fatty acid profile (per 100g)
| Fatty acids, total saturated | 0.10 g |
| SFA 4:0 | 0.00 g |
| SFA 6:0 | 0.00 g |
| SFA 8:0 | 0.00 g |
| SFA 10:0 | 0.00 g |
| SFA 12:0 | 0.00 g |
| SFA 14:0 | 0.00 g |
| SFA 15:0 | 0.00 g |
| SFA 16:0 | 0.07 g |
| SFA 17:0 | 0.00 g |
| SFA 18:0 | 0.02 g |
| SFA 20:0 | 0.00 g |
| SFA 22:0 | 0.00 g |
| SFA 24:0 | 0.00 g |
| Fatty acids, total monounsaturated | 0.22 g |
| MUFA 14:1 | 0.00 g |
| MUFA 15:1 | 0.00 g |
| MUFA 16:1 | 0.00 g |
| MUFA 16:1 c | 0.00 g |
| MUFA 17:1 | 0.00 g |
| MUFA 18:1 | 0.15 g |
| MUFA 18:1 c | 0.15 g |
| MUFA 20:1 | 0.02 g |
| MUFA 22:1 | 0.04 g |
| MUFA 22:1 c | 0.04 g |
| MUFA 24:1 c | 0.00 g |
| Fatty acids, total polyunsaturated | 0.35 g |
| PUFA 18:2 | 0.29 g |
| PUFA 18:2 n-6 c,c | 0.29 g |
| PUFA 18:2 CLAs | 0.00 g |
| PUFA 18:3 | 0.06 g |
| PUFA 18:3 n-3 c,c,c (ALA) | 0.06 g |
| PUFA 18:3 n-6 c,c,c | 0.00 g |
| PUFA 18:4 | 0.00 g |
| PUFA 20:2 n-6 c,c | 0.00 g |
| PUFA 20:3 | 0.00 g |
| PUFA 20:3 n-3 | 0.00 g |
| PUFA 20:3 n-6 | 0.00 g |
| PUFA 20:4 | 0.00 g |
| PUFA 20:5 n-3 (EPA) | 0.00 g |
| PUFA 22:4 | 0.00 g |
| PUFA 22:5 n-3 (DPA) | 0.00 g |
| PUFA 22:6 n-3 (DHA) | 0.00 g |
| Fatty acids, total trans | 0.00 g |
| Fatty acids, total trans-monoenoic | 0.00 g |
| TFA 16:1 t | 0.00 g |
| TFA 18:1 t | 0.00 g |
| TFA 22:1 t | 0.00 g |
| TFA 18:2 t not further defined | 0.00 g |
| Fatty acids, total trans-polyenoic | 0.00 g |
Amino acid profile (per 100g)
Estimated from Sauce, homemade, white, medium — USDA does not publish this profile for Sauce.
| Tryptophan | 0.04 g |
| Threonine | 0.14 g |
| Isoleucine | 0.19 g |
| Leucine | 0.30 g |
| Lysine | 0.24 g |
| Methionine | 0.08 g |
| Cystine | 0.03 g |
| Phenylalanine | 0.15 g |
| Tyrosine | 0.15 g |
| Valine | 0.20 g |
| Arginine | 0.11 g |
| Histidine | 0.08 g |
| Alanine | 0.10 g |
| Aspartic acid | 0.23 g |
| Glutamic acid | 0.64 g |
| Glycine | 0.07 g |
| Proline | 0.30 g |
| Serine | 0.17 g |
FAQ
Is Bull's-Eye Original Barbecue Sauce spicy?
No, the 'Original' flavor is not spicy. It focuses on a sweet and tangy profile. The brand offers other varieties, like 'Bold & Spicy,' for those seeking heat.
Can I use it as a marinade?
Yes, it works well as a marinade, especially for chicken or pork. However, due to its high sugar content, it can cause burning if cooked over very high, direct heat. It's best used for marinating and then grilled over indirect heat or baked.
How does it differ from ketchup?
While both are tomato-based, barbecue sauce is typically thicker, sweeter, and more complex, incorporating vinegar, spices, and often smoky elements like liquid smoke or paprika. Ketchup is primarily a smooth, sweetened tomato condiment.
Nutrient density (calculated · NRF9.3)
Nutrient Rich Foods index: beneficial nutrients (protein, fiber, vitamins, minerals) minus saturated fat, added sugar & sodium, per 100 kcal.
NRF9.3 index — Fulgoni, Keast & Drewnowski, 2009. Computed from USDA nutrients.
Weight-loss friendliness (composite index)
Energy density 1.70 kcal/g · 2% calories from protein · 1.0 g fiber · 35.3 g sugar per 100 g.
Composite of energy density (Rolls et al., 1999), protein & fiber satiety, minus sugar. A calculated heuristic — ranks satiety-per-calorie, not a clinical measure.
Dietary load (calculated from USDA values)
Potential renal acid load. Positive = acid-forming, negative = alkaline-forming.
Sodium-to-potassium ratio: 3.85 (lower is better — aim for ≤ 1)
Sodium:potassium per WHO potassium guidance. Computed from USDA nutrients.