Whole food · Breakfast Cereals
Photo: Wikipedia
King Vitaman is a sweetened, corn-based ready-to-eat cereal from Quaker, known for its vibrant, cartoon-character shapes and a light, crunchy texture. It delivers a strong hit of added sugar (over 20g per 100g) alongside a modest protein content, making it a quick energy source that's more about fun than sustained fuel.
Calorie split: 7% protein · 86% carbs · 8% fat
↓ Full nutritionPeople love King Vitaman for its nostalgic, sweet corn flavor and playful shapes that make breakfast feel like a treat. Its simplicity and instant readiness make it a go-to for a quick, comforting meal.
The high sugar content (20.27g per 100g) can lead to rapid blood-sugar spikes and subsequent crashes, offering little lasting satiety. To counteract this, pair it with a source of protein or fat (like milk or yogurt) and practice portion control by sticking to a single serving.
The cereal's mascot, King Vitaman, was introduced in 1970 and was one of the first cereal characters designed specifically to appeal to children through television advertising.
| Water | 3.4 g |
| Energy | 381 kcal |
| Energy | 1594 kj |
| Protein | 6.4 g |
| Total lipid (fat) | 3.4 g |
| Ash | 3.0 g |
| Carbohydrate, by difference | 83.8 g |
| Fiber, total dietary | 3.4 g |
| Total Sugars | 20.3 g |
| Calcium, Ca | 10.0 mg |
| Iron, Fe | 29.0 mg |
| Magnesium, Mg | 82.0 mg |
| Phosphorus, P | 250 mg |
| Potassium, K | 268 mg |
| Sodium, Na | 825 mg |
| Zinc, Zn | 12.7 mg |
| Copper, Cu | 0.09 mg |
| Manganese, Mn | 0.41 mg |
| Selenium, Se | 6.5 ug |
| Vitamin C, total ascorbic acid | 40.0 mg |
| Thiamin | 1.3 mg |
| Riboflavin | 1.4 mg |
| Niacin | 16.8 mg |
| Pantothenic acid | 0.56 mg |
| Vitamin B-6 | 1.7 mg |
| Folate, total | 1334 ug |
| Folic acid | 1315 ug |
| Folate, food | 19.0 ug |
| Folate, DFE | 2255 ug |
| Choline, total | 8.3 mg |
| Vitamin B-12 | 5.0 ug |
| Vitamin B-12, added | 5.0 ug |
| Vitamin A, RAE | 968 ug |
| Retinol | 961 ug |
| Carotene, beta | 67.0 ug |
| Carotene, alpha | 44.0 ug |
| Cryptoxanthin, beta | 0.00 ug |
| Vitamin A, IU | 3352 iu |
| Lycopene | 0.00 ug |
| Lutein + zeaxanthin | 1131 ug |
| Vitamin E (alpha-tocopherol) | 4.5 mg |
| Vitamin E, added | 4.4 mg |
| Vitamin D (D2 + D3), International Units | 0.00 iu |
| Vitamin D (D2 + D3) | 0.00 ug |
| Vitamin K (phylloquinone) | 0.20 ug |
| Alcohol, ethyl | 0.00 g |
| Caffeine | 0.00 mg |
| Theobromine | 0.00 mg |
| Fatty acids, total saturated | 1.6 g |
| SFA 4:0 | 0.00 g |
| SFA 6:0 | 0.01 g |
| SFA 8:0 | 0.12 g |
| SFA 10:0 | 0.09 g |
| SFA 12:0 | 0.69 g |
| SFA 14:0 | 0.26 g |
| SFA 16:0 | 0.33 g |
| SFA 18:0 | 0.07 g |
| Fatty acids, total monounsaturated | 0.64 g |
| MUFA 16:1 | 0.00 g |
| MUFA 18:1 | 0.64 g |
| MUFA 20:1 | 0.00 g |
| MUFA 22:1 | 0.00 g |
| Fatty acids, total polyunsaturated | 1.1 g |
| PUFA 18:2 | 1.1 g |
| PUFA 18:3 | 0.03 g |
| PUFA 18:4 | 0.00 g |
| PUFA 20:4 | 0.00 g |
| PUFA 20:5 n-3 (EPA) | 0.00 g |
| PUFA 22:5 n-3 (DPA) | 0.00 g |
| PUFA 22:6 n-3 (DHA) | 0.00 g |
| Fatty acids, total trans | 0.00 g |
| Cholesterol | 0.00 mg |
Is King Vitaman a healthy breakfast choice?
It is fortified with vitamins and minerals, but its high added sugar content means it should be enjoyed in moderation. Pairing it with protein-rich milk or yogurt can help balance the meal.
What is the main ingredient in King Vitaman cereal?
The primary ingredient is corn, which is processed into the cereal's characteristic sweetened, crunchy pieces.
Can adults enjoy King Vitaman cereal?
Absolutely! While marketed towards children, its sweet, nostalgic flavor and fun texture make it a popular snack or treat for adults as well.
NRF9.3 index — Fulgoni, Keast & Drewnowski, 2009. Computed from USDA nutrients.
Composite of energy density (Rolls et al., 1999), protein & fiber satiety, minus sugar. A calculated heuristic — ranks satiety-per-calorie, not a clinical measure.
Sodium-to-potassium ratio: 3.08 (lower is better — aim for ≤ 1)
Sodium:potassium per WHO potassium guidance. Computed from USDA nutrients.